Having gained Spanish market approval, online gambling operator Mansion Group has now entered Spain, launching its Mansion Casino brand in the country.
After receiving approval from the Spanish gambling authority; Dirreción General de Ordenación del Juego, earlier this year, it means that customers in Spain can now access the Mansion Casino site legally.
Chief marketing officer at Mansion Group, David Murphy, commented on the great opportunity that this latest development will represent, stating: “We are thrilled to introduce our MansionCasino brand in Spain, and continue to provide award-winning customer support with a dedicated Spanish customer support team based in our new Spanish office.
“This, along with our heritage and expertise, will allow us to deliver a best-in-class experience for players, in a safe environment, whilst growing our casino brand within the market.”
The latest move in the company’s ambitions plans
There is no doubt that the online gambling industry is one of the most potent in the world and Mansion Group are understandably keen to capitalise on the sheer growth that is occurring presently.
Over the last few months, Mansion Group have secured online gambling licenses to operate in a number of regions, across Europe, while they have also adopted an effective marketing strategy.
It has seen the company secure a sponsorship deal with Arena Racing in recent weeks in partnership with Coral, while it also has a strong pedigree of being partnered with a host of Premier League football clubs, including Tottenham.
Opportunity to become number one
The regulated online gambling market in Spain is still in its infancy and this provides Mansion Casino with a great chance to establish itself as a leading brand in the country.
With relative little competition at the moment, if they are clever with their marketing and promotional campaigns, then there is no reason why they cannot enjoy a successful partnership with the Spanish market.
There could also be the option to partner with La Liga football clubs, in the same fashion that they did in England, which would further help to increase brand awareness in the country.